Facebook

Does It Really Matter How Many Fans You Have?

Last week we finished up the 30 Days to 3,000 Fans program and while some people may or may not have reached the 3,000 fan target, the real question is: does the number of fans really matter? Last night I was watching a video of Seth Godin where he says “it’s worthless to have lots and lots of friends on Facebook.” With so many people selling the importance of having fans, followers, and friends though, how could Seth Godin, a thought leader in marketing, make such an assertion?

It’s Relationship Marketing
Seth has a valid point. If you don’t build…


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Internet

Link Building & Rank Checking Software

<a href"http:www.doityourselfoptimization.com " target"blank" title"Link building software">Link Building Software<a> &amp; Search Engine Optimization SEO&nbsp;is one of the biggest ‘grey areas’ in online marketing. It is full of jargon, confusion and misinterpretation – a common excuse for SEO consultants to charge a big amount of money to small businesses.I like making things&nbsp;easy, SEO included. So what I am going to do in this article is to go through some of the bare basics of SEO that you, as a small business owner, can implement into your website. This article is not intended for experienced SEO gurus and experts who always seem…


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Facebook

Social Ad Summit One Day Discount

We’ve finalized our agenda for the upcoming Social Ad Summit in New York City being held on October 5th. For today only we are providing all interested attendees with a discount of 50 percent off. The event is bringing together marketers, publishers, ad networks, and industry executives. As this space is constantly evolving, we think it’s important to bring together the current leaders and other participants to discuss the trends and the future of marketing on the social web.

If you are interested in attending the event, you can use the discount code “onedayfifty” to get 50 percent off via…


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Facebook

SocialHour Relaunches As Dizzy Networks (Updated)

It appears that Social Hour, one of the few ad networks to be completely banned from the Facebook platform, has now relaunched under a new name: Dizzy Networks. According to one source, Social Hour had been looking for a new face for the company and according to the company’s website, they hired Jeremy Olsson, who was previously the Director of Performance Marketing for RockYou. While the company is still focused on trying to convert IQ quizzes, it doesn’t appear as though Dizzy Networks is running as aggressive of advertisements this time around.

It was only a matter of time before…


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Health and Wellness

Myth or True about Colon Cleanse

Is Colon Cleanse Real?
Maybe you have heard of colon cleansing. Then there are numerous products being introduced in the television and the internet offering to get rid of the toxins and wastes that is clinging in the lining of your large intestines. Some colon cleansers claim that they can clean your colon in just three days, while there are some which can take as long as a number of weeks.
Also other will jeer at the idea that your digestive system can be cleansed in such a short time and instead they will offer to work the process in…


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Facebook

Brand Lift: Facebook’s Answer To The Brand Advertising Conundrum

There are two primary types of online advertising: direct sales marketing and branded ad campaigns. Direct sales models like online affiliate marketing or email marketing have already been proven. However large brands have only begun spending billions of dollars online, because there have been very few ways to monitor the effectiveness of campaigns. Let’s say that you set up a Facebook application which millions of users interacted with. How do you then measure the ROI of that program once it’s complete? Given that large companies spend hundreds of millions if not billions of dollars on advertising everywhere, it’s difficult to…


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Facebook

Facebook Announcing New Advertising Product Tomorrow? (Updated)

Tomorrow afternoon Facebook will make a special announcement at Ad Week NYC and they’ve been promoting the announcement heavily via the Facebook Marketing solutions page. Apparently the live stream will be posted on the page and while no details have been provided regarding the announcement, it sounds as though a new advertising product will be launched or upgrades to the existing ones will be rolled out.

Last week I posted screenshots of the new Facebook ad manager which was being tested out with some advertisers so perhaps the company will be announcing the new service for everybody. Or perhaps we’ll…


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Facebook

How To Plan Your Monthly Facebook Page Strategy

This is Day 30 of the 30 Days to 3,000 Fans program. You can learn more about the program here.
There’s an old proverb which says “He who fails to plan, plans to fail” and while there are people that will debate the importance of planning, mapping out a guide for the next month will make things a lot easier. What blog posts will you be writing? What content will be most effective to drive new fans to your Facebook? What steps will you take to promote your Facebook Page? While we’ve listed 29 techniques to boost your fan base,…


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Tech Support

Toll Free Numbers – What Are They?

Toll free numbers have become very popular nowadays. Some of us have heard about these numbers in fact, a majority of us are familiar to these numbers, but do we know what they really are? Why do they use these numbers anyway? To some, these are just ordinary telephone numbers that they call if they need help or anything of that sort.
We hear “toll free number” everywhere. We hear it in television programs, usually reality television shows like American Idol when they tell us to vote for an idol, we here it in advertisements of different products – telecommunication…

Facebook

Intro To E-Mail Marketing For Facebook Page Admins

This is Day 29 of the 30 Days to 3,000 Fans program. You can learn more about the program here.
Any internet marketer knows about the power of e-mail marketing. As I discussed in “The 5 Phases of the Facebook Sales Funnel“, it’s important to drive users to take an action. Often that may be registering for an email newsletter which can then be used to upsell the user on a product or service. In addition to e-mail newsletters, every modern marketer sends numerous e-mails every day and each of those e-mails should be used as an opportunity to drive…


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Tech Support

Is The Amazon Kindle Ready to Battle the Sony PRS-600?

Many people acknowledge the amazon Kindle as the king of e-readers. However, as the Sony PRS-600 and 300 are about to be released, the challenge has began. Although the details are not that elaborate yet, there are things that have already been confirmed. First, the existence of the devices has been established by Sony. Then some details about what they offer were also given. This is what should make Amazon a little bit concerned about the situation.
As a consumer, the price would be your utmost concern. Kindle 2, which is known for being an older model ever since Kindle…

Facebook

Macy’s Promoting Facebook Page In New Online Marketing Campaign

If you’re a large brand that’s running an online ad campaign are you just going to direct consumers to a pretty landing page? That’s what most companies have been doing consistently although a few brands have begun choosing to promote their Facebook and Twitter accounts over landing pages for the opportunity to “remarket” to their fans. Macy’s is the latest brand to promote their Facebook Page through display advertising campaigns around the web.

The strategy appears to be working. Over the past month, the Macy’s Facebook page has grown from 28,000 to 67,000 fans. While the fan base is growing…


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